Legal
Privacy Policy
Last updated 7 June 2026
This policy explains how we handle personal data collected through this website, animalcareapp.com. AnimalCare is a product of Amiwill Ltd ("we", "us", "our"), a company registered in Scotland.
The AnimalCare application itself (the software our customers log in to use) is covered by a separate data processing agreement provided to each customer. This policy concerns only the public marketing website.
Who we are
Amiwill Ltd is the data controller for personal data collected through this website. If you have any questions about this policy or your data, contact us at hello@animalcareapp.com.
What we collect
- Information you give us. When you email us or use a contact link, we receive your email address, your name if you provide it, and whatever you choose to tell us about your business.
- Information collected automatically. When you visit the site we use analytics to understand how the site is used, such as pages viewed, approximate location (country or region), device and browser type. This is collected via cookies and similar technologies (see below).
Cookies and analytics
We use Google Analytics to measure how visitors find and use the site so we can improve it. Google Analytics sets cookies and processes usage data on our behalf. We do not use this data to identify you personally, and we do not use advertising or cross-site tracking cookies.
You can refuse or delete cookies through your browser settings, and you can opt out of Google Analytics across all websites using Google's opt-out browser add-on. Refusing analytics cookies will not affect your ability to use the site.
Lawful basis
We rely on our legitimate interests to run and improve this website and to respond to enquiries you send us. Where required, we rely on your consent for non-essential cookies such as analytics, which you can withdraw at any time.
Where your data is stored
Data we hold about website enquiries is stored in the United Kingdom. Where a service provider (such as Google Analytics) processes data outside the UK, we rely on the appropriate safeguards required by UK data protection law, such as the UK International Data Transfer Agreement or adequacy regulations.
Sharing your data
We do not sell your personal data. We share it only with service providers who help us run the site (such as our analytics and email providers), and only as needed to provide those services. We may disclose data where required by law.
How long we keep it
We keep enquiry emails for as long as needed to deal with your enquiry and for a reasonable period afterwards, and analytics data for no longer than necessary to understand site usage. We delete or anonymise data when it is no longer needed.
Your rights
Under UK data protection law you have the right to:
- access the personal data we hold about you;
- ask us to correct data that is inaccurate or incomplete;
- ask us to delete your data, or restrict or object to how we use it;
- ask for a copy of your data in a portable format;
- withdraw consent at any time where we rely on it.
To exercise any of these rights, email hello@animalcareapp.com. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk.
Changes to this policy
We may update this policy from time to time. When we do, we will revise the "last updated" date at the top of this page.
Contact
Questions about this policy or your data? Email hello@animalcareapp.com.